NSU Career Development hosts roughly one to two case competitions per semester, giving the opportunity for students to compete to find solutions for real-life business cases and grow experience in each designated field. This fall semester, NSU Career Development hosted a case competition with Office Depot regarding the marketing aspects of their business.
Students competed against one another to create a marketing plan to target the entrepreneur and millennial as customers, as well formulate solutions to increase brand loyalty to Office Depot. Students not only got the opportunity grow their business and presentation skills as individuals, but also had the opportunity to engage in real-world marketing experience and network with high-level Office Depot executives. Office Depot executives evaluated fifteen competing teams, ultimately crowning the two winners of the competition.
The first-place and second-place prizes consisted of two one-thousand dollar scholarships and an additional third-place prize was a one-hundred dollar office depot gift card. The first-place team consisted of Brandan Williams, Greg Williams, and Juelle Thomas, each of which are Master’s in Business Administration students at the Huizenga College of Business and Entrepreneurship. Sheandra Newton, also a Masters in Business Administration student, received the second-place prize. Krystian Dear, an undergraduate business major, received third-place. Congratulations to all of the winners of the Office Depot case competition as well as all of the students who participated.
NSU has been hosting case competitions for four years and counting, and the variety of topics as well as experiences and prizes will continue to grow as opportunities expand and more students participate. If you are interested in potentially joining a future case competition, please contact the NSU Career Development at (954) 262-7201 or visit our Handshake page at https://nova.joinhandshake.com/.